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market share

nounB2Not compared — the two pools are counted one word at a time, so a phrase has no score

Market share is the slice of all sales one company holds. Gain market share.

It can rise while sales fall, since it is a proportion of a market that may be shrinking. Market share bought by cutting prices is the easiest kind to win and the hardest to keep.

Marek Ślusarczyk (Tupungato) Photo gallery · CC BY 3.0

Definitions of market share

  1. 1nounmarket shareThe slice of all sales one company holds.B2

    “Their market share rose for four years and the profit fell.”

market share is a measure.

Where it comes from

Market plus share, from business writing of the twentieth century.

From market + share.

Etymology from Wiktionary, CC BY-SA

Practised in Marketing & Advertising

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