Skip to content
ARCHIEENGLISH
LearnPlayWordsRanking
  • Learn
  • Play
  • Words
  • Ranking
  • Mine
← Vocabulary

advertisement

UK/ədˈvɜːtɪsmənt/US/ˈædvɚˌtaɪzmənt/
nounB1+2 meaningsCommon in everyday speech and writing · #7,662 of 15,258leans written

Other forms: advertisements

An advertisement is the short message that tries to sell you something. On a page, a screen, a bus or a hoarding.

English shortens it constantly, to advert in Britain and ad almost everywhere, and a television one is a commercial. The stress falls differently on the two sides of the Atlantic, which makes it one of the most noticeable pronunciation splits in the language. There is a second sense meaning a demonstration, so saying that somebody is a poor advertisement for their profession means they make it look bad.

Internet Archive Book Images · No restrictions

Definitions of advertisement

  1. 1nounadvertisementA public notice or message promoting a product or service.B1+

    “There was an advertisement for the job in the paper.”

  2. 2noundemonstratesSomething that demonstrates a quality, well or badly.C1

    “His behaviour was a poor advertisement for the club.”

Also accepted in games: ad, advert, commercial

Where it comes from

  1. Middle French

    advertissement

  2. English, today

    advertisement

Borrowed from Middle French advertissement. From Middle French advertissement (“statement calling attention”), compare French avertissement (“warning”). See advertise. Equivalent to advertise + ment.

Etymology from Wiktionary, CC BY-SA

Practised in News & Communication, A Man Called Ove

First appears in chapter 10 of A Man Called Ove.

Practise this word

Related words

  • advertise
  • advertising