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publicity

UK/pʌbˈlɪsɪti/US/pʌbˈlɪsɪti/
nounB2Very common — you will meet it every day · #2,394 of 15,258neutral

Publicity is public attention deliberately attracted to somebody or something. Good publicity, a publicity campaign, avoid publicity.

It differs from advertising in being unpaid: publicity is coverage you get, advertising is space you buy. A publicist arranges it. The word is neutral about whether the attention is welcome — bad publicity is a fixed phrase, and there is no such thing as bad publicity is a saying that public relations people know to be false. Note publicity stunt, meaning something done purely to be noticed.

Definitions of publicity

  1. 1nounpublicityPublic attention deliberately attracted to somebody or something.B2

    “The publicity was worth more than the prize money.”

publicity is public attention.

Where it comes from

French publicité comes from Latin publicus, belonging to the people — the same root as public, publish and republic. Publicity is literally the state of being made public.

  1. Latin

    pūblicus — public, general

  2. Medieval Latin

    pūblicitātem

  3. French

    publicité

  4. English, today

    publicity

From French publicité, From Medieval Latin pūblicitātem, accusative singular of pūblicitās, from Latin pūblicus (“public, general”). Morphologically public + ity.

Etymology from Wiktionary, CC BY-SA

Practised in News & Communication

Practise this word

publicity in the wild

  • The public relations professional must know how to effectively address those concerns using the most powerful tool of the public relations trade, which is publicity.

    Public relations

  • The subjects of publicity include people of public recognition, goods and services, organizations, and works of art or entertainment.

    Publicity

  • A publicist is someone that carries out publicity, while public relations (PR) is the strategic management function that helps an organization establish and maintain communication with the public.

    Publicity

  • The main purpose of such publicity stills is to help studios advertise and promote their new films and stars.

    Film still

  • Studios therefore send those photos along with press kits and free passes to as many movie-related publications as possible so as to gain free publicity.

    Film still

1 / 2

From Wikipedia, CC BY-SA 4.0. These sentences were written by other people about their own subjects; they are here to show the word at work, not as anybody’s opinion.

Related words

the pūblicus family

public

publicity — used about once every 318 pages · #2,394 · point at the bar for the others

  • publicist
  • publication